Rory Higgins

Meet Rory Higgins

Founder & CEO – Managing Director

The visionary behind Tuff Streeters, Rory leads the company’s overall strategy, brand direction, and business operations. With a background in major events, business start-ups, and creative brand management, he brings a unique mix of operational experience and marketing instinct to the table. Rory is the driving force behind the culture, tone, and rapid growth of the Tuff Streeters brand.

Tuff Streeters
The Team
Rory Higgins
Founder / CEO
John Ricca
Auto specialist
Mathew Choong
Media & Operations Manager
Matt Lanigan
COO
Dillon Nikolai
Chief Marketing Advisor
Tom Sheppard
Media & Content Manager
Jayden Reid
Graphic Designer & Marketing Coordinator
Jesse Bonnici
Media & Content Coordinator
Rohan Nolan
Support and Merchandise Manager
Shaune Mallawarachy
Customer Experience
Kylie Hill
Accounts & Merchandise Operations
Barry Hall
Ambassador
Brenden Medlyn
Being Bubba
Sandra Horne
Ambassador & Presenter
Taj Lewis
Head of Marketing & Campaign Manager

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